Privacy Policy

This Privacy Policy clari­fies the nature, scope and purpose of the proces­sing of perso­nal data (hereinaf­ter refer­red to as »Data«) within our online offe­ring and the rela­ted websites, features and content, as well as exter­nal online presence, e.g. our Social Media Profile (collec­tively refer­red to as the »Online Offe­ring«). With regard to the termi­no­logy used, e.g. »Proces­sing« or »Respon­si­ble«, we refer to the defi­ni­ti­ons in Arti­cle 4 of the »Daten­schutz­grund­ver­ord­nung« (DSGVO).

Person responsible

Farina Hamann


Link to imprint:

Types of processed data:

- inven­tory data (e.g., names, addres­ses). - contact infor­ma­tion (e.g., e-mail, phone numbers).
— content data (e.g., text input, photo­graphs, videos).
— usage data (e.g., websites visi­ted, inte­rest in content, access times).
— meta / commu­ni­ca­tion data (e.g., device infor­ma­tion, IP addres­ses).

Categories of affected persons

Visi­tors and users of the online offer (hereinaf­ter we refer to the affec­ted persons as »users«).

Purpose of processing

- Provi­sion of the online offer, its func­tions and contents.
— Answe­ring contact requests and commu­ni­ca­ting with users.
— Safety measu­res.
— Reach Measu­rement / Marke­ting

Used terms

»Perso­nal data« means any infor­ma­tion rela­ting to an iden­ti­fied or iden­ti­fia­ble natu­ral person (hereinaf­ter the »data subject«); a natu­ral person is cons­i­de­red as iden­ti­fia­ble, which can be iden­ti­fied directly or indi­rectly, in parti­cu­lar by means of assign­ment to an iden­ti­fier such as a name, to an iden­ti­fi­ca­tion number, to loca­tion data, to an online iden­ti­fier (eg cookie) or to one or more special features, that express the physi­cal, physio­lo­gi­cal, gene­tic, mental, econo­mic, cultu­ral or social iden­tity of this natu­ral person.

»Proces­sing« means any process perfor­med with or without the aid of auto­ma­ted proce­du­res or any such process asso­cia­ted with perso­nal data. The term goes far and inclu­des virtually every hand­ling of data.

»Pseud­ony­mi­sa­tion« means the proces­sing of perso­nal data in such a way that the perso­nal data can no longer be assi­gned to a speci­fic data subject without addi­tio­nal infor­ma­tion being provi­ded, provi­ded that such addi­tio­nal infor­ma­tion is kept sepa­rate and subject to tech­ni­cal and orga­ni­za­tio­nal measu­res to ensure that the perso­nal data not assi­gned to an iden­ti­fied or iden­ti­fia­ble natu­ral person.

»Profiling« means any kind of auto­ma­ted proces­sing of perso­nal data which invol­ves the use of such perso­nal data to evaluate certain perso­nal aspects rela­ting to a natu­ral person, in parti­cu­lar aspects rela­ting to job perfor­mance, econo­mic situa­tion, health, perso­nal To analyze or predict prefe­ren­ces, inte­rests, relia­bi­lity, beha­vior, where­abouts or relo­ca­tion of that natu­ral person.

»Respon­si­ble person« means the natu­ral or legal person, public autho­rity, body or body that deci­des, alone or in concert with others, on the purpo­ses and means of proces­sing perso­nal data.

»Proces­sor« means a natu­ral or legal person, public autho­rity, agency or other body that proces­ses perso­nal data on behalf of the control­ler.

Relevant legal bases

In accord­ance with Art. 13 DSGVO, we inform you about the legal basis of our data proces­sing. Unless the legal basis in the data protec­tion decla­ra­tion is mentio­ned, the follo­wing applies: The legal basis for obtai­ning consent is Arti­cle 6 (1) lit. a and Art. 7 DSGVO, the legal basis for the proces­sing for the perfor­mance of our services and the execu­tion of contrac­tual measu­res as well as the response to inqui­ries is Art. 6 (1) lit. b DSGVO, the legal basis for proces­sing in order to fulfill our legal obli­ga­ti­ons is Art. 6 (1) lit. c DSGVO, and the legal basis for proces­sing in order to safe­guard our legi­ti­mate inte­rests is Arti­cle 6 (1) lit. f DSGVO. In the event that vital inte­rests of the data subject or anot­her natu­ral person require the proces­sing of perso­nal data, Art. 6 para. 1 lit. d DSGVO as legal basis.

Safety measures

We take appro­priate tech­ni­cal measu­res in accord­ance with Art. 32 GDPR, taking into account the state of the art, the imple­men­ta­tion costs and the nature, scope, circum­s­tan­ces and purpo­ses of the proces­sing as well as the diffe­rent likeli­hood and seve­rity of the risk to the rights and free­doms of natu­ral persons and orga­ni­za­tio­nal measu­res to ensure a level of protec­tion appro­priate to the risk.

Measu­res include, in parti­cu­lar, ensu­ring the confi­den­tia­lity, inte­grity and avai­la­bi­lity of data by control­ling physi­cal access to the data, as well as their access, input, disclo­sure, avai­la­bi­lity and sepa­ra­tion. We have also set up proce­du­res to ensure the enjoy­ment of data subject rights, data dele­tion and data vulnera­bi­lity. Further­more, we consi­der the protec­tion of perso­nal data alre­ady in the deve­lop­ment, or selec­tion of hard­ware, soft­ware and proce­du­res, accord­ing to the principle of data protec­tion through tech­no­logy design and privacy-friendly default settings (Arti­cle 25 DSGVO).

Transfers to third countries

If we process data in a third coun­try (ie outside the Euro­pean Union (EU) or the Euro­pean Econo­mic Area (EEA)) or in the context of the use of third party services or disclo­sure or trans­mis­sion of data to third parties, this will only be done if it is to fulfill our (pre) contrac­tual obli­ga­ti­ons, on the basis of your consent, on the basis of a legal obli­ga­tion or on the basis of our legi­ti­mate inte­rests. Subject to legal or contrac­tual permis­si­ons, we process or have the data proces­sed in a third coun­try only in the presence of the special condi­ti­ons of Art. 44 et seq. DSGVO. That the proces­sing is e.g. on the basis of speci­fic guaran­tees, such as the offi­ci­ally reco­gni­zed level of data protec­tion (eg for the US through the Privacy Shield) or compli­ance with offi­ci­ally reco­gni­zed special contrac­tual obli­ga­ti­ons (so-called »stan­dard contrac­tual clau­ses«).

Rights of data subjects

You have the right to ask for confir­ma­tion as to whether the data in ques­tion is being proces­sed and for infor­ma­tion about this data as well as for furt­her infor­ma­tion and a copy of the data in accord­ance with Art. 15 DSGVO.

You have accord­in­gly. Art. 16 DSGVO the right to demand the comple­tion of the data concer­ning you or the correc­tion of the incor­rect data concer­ning you.

In accord­ance with Art. 17 GDPR, they have the right to demand that the rele­vant data be dele­ted imme­dia­tely or, alter­na­tively, to require a restric­tion of the proces­sing of data in accord­ance with Art. 18 GDPR.

You have the right to demand that the data rela­ting to you, which you have provi­ded to us, be obtai­ned in accord­ance with Art. 20 DSGVO and request their trans­mis­sion to other persons respon­si­ble.

You have gem. Art. 77 DSGVO the right to file a comp­laint with the compe­tent super­vi­sory autho­rity.


You have the right to grant consent in accord­ance with. Art. 7 para. 3 DSGVO with effect for the future.

Right of objection

You can object to the future proces­sing of your data in accord­ance with Art. 21 GDPR at any time. The objec­tion may in parti­cu­lar be made against proces­sing for direct marke­ting purpo­ses.

Cookies and Right to Oppose Direct Mail

»Cookies« are small files that are stored on users‹ compu­ters. Diffe­rent infor­ma­tion can be stored within the cookies. A cookie is prima­rily used the infor­ma­tion to a user (or the device on which the cookie is stored) to store, during or even after his visit in any reser­ves. As a temporary cookies or »session cookies« or »tran­si­ent cookies« are called cookies that are dele­ted after a user leaves an online offer and closes his brow­ser. In such a cookie, e.g. the contents of a shop­ping cart in an online shop or a login status are saved. The term »perma­nent« or »persis­tent« refers to cookies that remain stored even after the brow­ser has been closed. Thus, e.g. the login status will be saved if users visit it after several days. Like­wise, in such a cookie the inte­rests of the users can be stored, which are used for range measu­rement or marke­ting purpo­ses. As »third-party cookie« are refer­red cookies that are offe­red by compa­nies other than the person respon­si­ble, who runs the online offer (other­wise, if it is only the cookies we speak of »first-party cookies«).

We can use temporary and perma­nent cookies and clarify this in the context of our privacy policy.

If users do not want cookies stored on their compu­ter, they will be asked to disable the option in their browser’s system settings. Saved cookies can be dele­ted in the system settings of the brow­ser. The exclu­sion of cookies can lead to func­tio­nal restric­tions of this online offer.

A gene­ral contra­dic­tion to the use of cookies used for online marke­ting purpo­ses can be found on the US side of many services, espe­ci­ally in the case of tracking or the EU page be explai­ned. Further­more, the storage of cookies can be achie­ved by swit­ching them off in the settings of the brow­ser. Please note that not all features of this online offer may be used.

Deleting data

The data proces­sed by us are dele­ted or limi­ted in their proces­sing in accord­ance with Arti­cles 17 and 18 GDPR. Unless expli­citly stated in this privacy policy, the data stored by us are dele­ted as soon as they are no longer requi­red for their purpose and the dele­tion does not conflict with any statu­tory storage requi­re­ments. Unless the data is dele­ted because it is requi­red for other and legi­ti­mate purpo­ses, its proces­sing will be restric­ted. That The data is blocked and not proces­sed for other purpo­ses. This applies, for example for data that must be kept for commer­cial or tax reasons.
Accord­ing to legal requi­re­ments in Germany, the storage takes place in parti­cu­lar for 10 years accord­ing to §§ 147 Abs. 1 AO, 257 Abs. 1 Nr. 1 and 4, Abs. 4 HGB (books, records, manage­ment reports, accoun­ting docu­ments, trading books, rele­vant for taxa­tion Docu­ments, etc.) and 6 years in accord­ance with § 257 (1) no. 2 and 3, para. 4 HGB (commer­cial letters).

Accord­ing to legal regu­la­ti­ons in Austria the storage takes place espe­ci­ally for 7 years accord­ing to § 132 para­graph 1 BAO (accoun­ting docu­ments, rece­ipts / invoices, accounts, rece­ipts, busi­ness papers, state­ment of income and expen­ses, etc.), for 22 years in connec­tion with real estate and for 10 years in the case of docu­ments rela­ting to elec­tro­ni­cally supplied services, tele­com­mu­ni­ca­ti­ons, broad­cas­ting and tele­vi­sion services provi­ded to non-entre­pre­neurs in EU Member States and for which the Mini-One-Stop-Shop (MOSS) is used.


When contac­ting us (for example via contact form, e-mail, tele­phone or via social media), the infor­ma­tion provi­ded by the user for proces­sing the contact request and proces­sing it is accord­ing to. Art. 6 para. 1 lit. b. (in the context of contrac­tual / pre-contrac­tual rela­ti­ons­hips), Art. 6 para. 1 lit. f. (other requests) DSGVO proces­sed .. User infor­ma­tion can be stored in a Custo­mer Rela­ti­ons­hip Manage­ment System (»CRM System«) or simi­lar request orga­ni­za­tion.
We delete the requests, if they are no longer requi­red. We check the neces­sity every two years. Further­more, the legal archi­ving obli­ga­ti­ons apply.

Online presence in social media

We main­tain online presence within social networks and plat­forms in order to commu­ni­cate with custo­mers, pros­pects and users active there and to inform them about our services. When calling the respec­tive networks and plat­forms, the terms and condi­ti­ons and the data proces­sing guide­li­nes apply to their respec­tive opera­tors.

Unless other­wise stated in our Privacy Policy, we process users‹ data as long as they commu­ni­cate with us within social networks and plat­forms, e.g. Write posts on our online presence or send us messa­ges.

Integration of services and contents of third parties

Within our online offer, based on our legi­ti­mate inte­rests (ie inte­rest in the analy­sis, opti­mi­za­tion and econo­mic opera­tion of our online offer within the meaning of Art. 6 (1) lit. DSGVO), we make use of third-party content or service offe­rings for their content and services, such as Include videos or fonts (collec­tively refer­red to as »content«).

This always presup­po­ses that the third-party provi­ders of this content perceive the IP address of the users, since they could not send the content to their brow­ser without the IP address. The IP address is there­fore requi­red for the presen­ta­tion of this content. We endea­vor to use only content whose respec­tive provi­ders use the IP address solely for the deli­very of the content. Third parties may also use so-called pixel tags (invi­si­ble graphics, also refer­red to as »web beacons«) for statis­ti­cal or marke­ting purpo­ses. The »pixel tags« can be used to evaluate infor­ma­tion such as visi­tor traf­fic on the pages of this website. The pseud­ony­mous infor­ma­tion may also be stored in cookies on the user’s device and may include, but is not limi­ted to, tech­ni­cal infor­ma­tion about the brow­ser and opera­ting system, refer­ring web pages, visit time, and other infor­ma­tion regar­ding the use of our online offer.


We can embed the videos of the Vimeo plat­form of Vimeo Inc., Atten­tion: Legal Depart­ment, 555 West 18th Street New York, New York 10011, USA. Privacy Policy: We point out that Vimeo can use Google Analy­tics and refer to the privacy policy (https: // ) and opt-out opti­ons for Google Analy­tics ( or Google’s data marke­ting settings (


We embed the videos on the YouTube plat­form of Google LLC, 1600 Amphi­thea­ter Park­way, Moun­tain View, CA 94043, USA. Privacy Policy:, Opt-Out:

Google Fonts

We embed the fonts (»Google Fonts«) off Google LLC, 1600 Amphi­theatre Park­way, Moun­tain View, CA 94043, USA. Privacy Policy:, Opt-Out:


Within our online offe­ring, features and content of the Twit­ter service offe­red by Twit­ter Inc., 1355 Market Street, Suite 900, San Fran­cisco, CA 94103, USA, may be incorpo­ra­ted. For this, e.g. Content such as images, videos, or text and buttons that allow users to share content from this online offe­ring within Twit­ter.
If the users are members of the plat­form Twit­ter, Twit­ter can call the o.g. Assign contents and func­tions to the profiles of the users there. Twit­ter is certi­fied under the Privacy Shield Agree­ment, which provi­des a guaran­tee to comply with Euro­pean privacy legis­la­tion ( Privacy Policy:, Opt-Out:

Google ReCaptcha

We bind the func­tion to detect bots, e.g. for entries in online forms (»ReCap­t­cha«) of the provi­der Google LLC, 1600 Amphi­theatre Park­way, Moun­tain View, CA 94043, USA. Privacy Policy:, Opt-Out:

Crea­ted with made by RA Dr. Thomas Schwenke trans­la­ted into English with Google Trans­late.